Privacy Policy (Appointment Bookings)

Effective Date: 23/April/2026

When you book an appointment with us through Cloud Bridal, we want you to feel completely comfortable with how your information is used. This page explains what we collect, why we collect it, and how we keep it safe — in a clear, no-nonsense way.

1. Who We Are

Alexander Wedding Co. uses Cloud Bridal to manage bridal appointments, styling consultations, and wedding services.

For your booking, we are the data controller, which means we are responsible for how your personal data is used.

2. What We Collect

When you book an appointment, we may collect:

  • Your name

  • Email address

  • Phone number

  • Wedding date

  • Venue (if provided)

  • Details about your appointment (e.g. bridal, styling, fittings)

  • Any notes or preferences you choose to share

We only collect what we need to give you a smooth, personalised experience.

3. How We Use Your Information

We use your information to:

  • Book and manage your appointment

  • Send confirmations and reminders

  • Prepare for your visit (so everything feels considered and seamless)

  • Contact you about your booking if needed

  • Improve our service and customer experience

We do not use your information for anything unrelated.

4. How We Store and Protect Your Data

Your data is securely stored within the Cloud Bridal system.

We use appropriate safeguards, including:

  • Secure systems and password protection

  • Restricted access (only relevant team members can view your details)

  • Encrypted connections where applicable

5. Sharing Your Data

We do not sell or share your personal data with third parties for marketing.

We may share your data only where necessary, such as:

  • With trusted service providers who help us run our booking system

  • If required by law

6. How Long We Keep Your Data

We keep your information only for as long as necessary to:

  • Manage your appointment and customer journey

  • Meet legal or accounting requirements

7. Your Rights

You have the right to:

  • Access the data we hold about you

  • Request corrections

  • Ask for your data to be deleted

  • Object to or restrict how we use your data

To do this, just contact us — no complicated process.

8. Cookies & Website Tracking

If you book via our website, cookies may be used to improve your experience. You can manage these in your browser settings.

9. Contact Us

If you have any questions or want to request your data, contact:

Alexander Wedding Co.
Email: info@alexanderwedding.co.uk
Website: www.alexanderwedding.co.uk

10. A Simple Promise

We’re in the business of making your wedding journey feel easy — and that includes how we handle your data.

  • We keep it safe

  • We only use what we need

  • We respect your privacy

This policy is designed specifically for appointment bookings made through Cloud Bridal and aligns with UK GDPR requirements.